Will Apple negotiated with Foursquare to improve their maps?
Will Apple negotiated with Foursquare to improve their maps? is what the latest rumors pointing powered by article in the Wall Street Journal in order to integrate your application data in its mapping service with the main objective of improving and adding greater value to the service so criticized by users and various analysts. The Cupertino already had a similar agreement with Yelp , which however does not have the international reach with Foursquare counts.
Foursquare has a user base of over 25 million, there have been 3,000 million check-ins worldwide and has more than 30 million local recommendations. These figures, of course that interest Apple to provide more information on places and implement new features on your map application to get to compete with Google Maps .
For now, everything remains in preliminary talks, but important people would be involved as Apple Eddy Cue, (Senior VP of Software and Services). Even Twitter has shown that the application uses geolocation and left traces of that was in New York, where the offices of Foursquare.
I’m at Apple – Valley Green 2 (Cupertino, CA) 4sq.com/SdfrUE
— Eddy Cue (@cue) December 12, 2012
Melo and Kobe (@ Madison Square Garden for Los Angeles Lakers vs New York Knicks w/ 302 others) [pic]: 4sq.com/Rsh0Or
— Eddy Cue (@cue) December 14, 2012
For Foursquare, the deal with Apple could mean significant growth in both user base and economically, as it is an information service with global landmarks and social search are currently a trend that is growing, not could put aside a platform is as important as what iOS to achieve increase the 8 million active users a month.
There is no doubt that Apple is trying to improve their maps so desperate, just 4 months after its launch the criticisms do not stop and it seems that users and analysts not clear that it is not something that is achieved in the overnight. Google maps were not always as we know now, it took a long time. It is also important to make clear that this alliance would only add value to the Apple Maps around, there is still much work to do.Tags: Apple, Foursquare